New legal definition under consideration for ‘free range eggs’ to stop misleading marketing

Photo: Edwina Pickles

Photo: Edwina Pickles

Concerned at misleading claims by egg producers that 20,000 hens per hectare ( two birds to a front doormat) and by Coles’ claim that 10,000 hens per hectare ( one bird to a front doormat) could be characterised as ‘free range’, the Panel last year made a lengthy submission to the ACCC. The ACCC in May 2014 stated that 10,000 hens per hectare could not be ‘free range’. Now comes news that Australia’s Fair Trading Ministers will consider a new legal definition in early 2015. The Panel will take up the matter afresh. Read on here for the latest developments:
http://m.theage.com.au/national/freerange-egg-to-get-legal-definition-20140613-zs6l9.html

For the ACCC statement in May 2014 , click here
http://www.accc.gov.au/media-release/accc-not-satisfied-with-proposed-free-range-egg-standards